The Franciscana Consortium's mission is to promote the conservation of the Franciscana, Pontoporia blainvillei, and its habitat, through international cooperation between Brazil, Uruguay and Argentina.

It was originally proposed in 2008, during the 6th Workshop for Coordination of Research and Conservation of Pontoporia blainvillei, held after the XII Meeting of Experts on Aquatic Mammals of South America (RT), in Montevideo, Uruguay.

During the 7th Workshop for Pontoporias, held in Florianopolis in 2010, the consortium was again back in discussion, and as its initial action, it was determined to publish a website. The German organization Yaqu Pacha is sponsoring the website and actively participating in the Consortium's coordination and activities. The Consortium's first meeting was held during the XIV RT, after the 7th Workshop, where researchers representing the three countries determined the actions for the website's construction.